Since apps are so easy to organize into folders, I've taken to the "more is more" approach and have more than 120 apps installed on my iPhone. I regularly use about a dozen and I occasionally use about 50 more. The rest are there just for funsies or because they're cool and I might use them once every couple of months. Some, like Zippo Lighter, are totally useless but fun to play with.
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Old Market Researchers never die...they just get broken down by age and sex.
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