In Canada we waited for the iTunes store but it didn't take this long. We didn't have everything available to us either just music. I think Microsoft should open a store with what ever they can give us. Podcasts and anything else unlicensed would be a great start. It's better than having nothing to sync these devices with. My zune 120 would get more use if I had the marketplace. I would be paying $15 a month for 10 free songs too. Now it's just a backup external drive of music.