Apple Thoughts

Apple Thoughts - News & Reviews on all things Apple

Be sure to register in our forums and post your comments - we want to hear from you!


Android Thoughts

Loading feed...

Laptop Thoughts

Loading feed...

Digital Home Thoughts

Loading feed...




Go Back   Thoughts Media Forums > APPLE THOUGHTS > Apple Talk

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
  #1  
Old 12-03-2008, 08:00 PM
Vincent Ferrari
Executive Editor Emeritus
Vincent Ferrari's Avatar
Join Date: Mar 2005
Posts: 1,471
Send a message via AIM to Vincent Ferrari Send a message via Skype™ to Vincent Ferrari
Default Apple's Green Initiative Falling Flat?

http://www.jkontherun.com/2008/12/t...-apple-rea.html

"If you live in the U.S., you've probably seen the latest Apple ad spot on television by now. The company is touting the new unibody MacBook as "green" for the environmentally conscious. I'm in that group myself with a hybrid car, a solar-powered attic fan and as a fanatic about recycling. No scrap of paper in our home is safe from the recycling bin, not even the puny little ATM and purchase reciepts I get at WaWa. We're getting ready to start composting in the near future as well. From my perspective then, it's nice to see Apple's green take on the new MacBook. That's why I was flabbergasted to see my Mini DisplayPort to DVI adapter today packaged in a box that's at least as big as the one my MacBook came in."

Photo credit: Kevin C. Tofel, JK On The Run

The box on the left is for one MiniDP adapter.  One!  It's bigger than the box for the MacBook!  I'm sorry, Apple, but this counts as bonehead packaging to the tenth level.  It's even more ridiculous when you visit JK On The Run and see the size of the adapter compared to the size of the MacBook.  There's just no reason for this whatsoever.  Amazon has taken on the annoyingly difficult packaging problem.  Maybe it's time Apple took on it's overpackaging issues.

__________________
Current Apple Stuff: 24" iMac, iPhone 4, AppleTV (original), 4gb Shuffle, 64gb iPad 2.
 
Reply With Quote
 


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT +1. The time now is 03:49 AM.