04-03-2002, 12:32 AM
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Contributing Editor Emeritus
Join Date: Aug 2006
Posts: 8,228
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First Yahoo... now Handango?
If I am wrong about how this is working, I'll be the first to apologize.
I have received two mails in the past 48 hrs. from two software companies I highly respect. The email? "Don't Miss These Exclusive Pocket PC Software Specials from vendor and Handango!"
Now, one of the emails came from a company that I purchsed from directly using PayPal about 18 months ago, so I know it didn't go through Handango's system. Nothing to opt-out on. :-( The other software I never even paid for! It was a freebie, also over 18 months ago. Once again, no way to opt-out. So it seems quite clear that Handango is encouraging these companies to send this info out. The from address is from the vendors, not Handango. Very disturbing. Am I going to have to "opt-out" of updates and tech support emails to avoid this spam? This kind of thing will turn me very sour on the thriving Pocket PC software developer community. Charge me $5/$10 more for the software if it is a financial issue. I don't want the spam!
Or I'll stop buying software unless I really need it. I tend to by $10/$20 software without thinking about it too hard just to have for occasional use. No longer. Not if this is the real price I have to pay. The thing is, I really like Handango. Great repository of software, but I do opt out every time I make a purchase. I don't like what seems to be a way around that to clutter my email with their ads.
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04-03-2002, 01:40 AM
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Magi
Join Date: Sep 2005
Posts: 2,341
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Ed
I don't know if younoticed or not but you can opt out. Snoop around down near the bottom and you will see the link to unsubscribe.
I have NOT opted out of receiving anything from Handango and I recieved one of these also. It is an interesting twist isn't it. It definately is much more than an add for their product and "Oh by the way you can get our software here" isn't it.
It sure appears to be a way to hit people they otherwise can't.
Dave
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04-03-2002, 01:42 AM
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Pupil
Join Date: Feb 2002
Posts: 17
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Right on Ed
I got a similar email recently from Pocket Informant and Handango, and I think I've gotten them from Phatware, or some other high-profile PPC software developer. What really stinks is that they send a note saying I can receive 10 to 15 percent off through this purchase arrangement, but what good is that WHEN I JUST BOUGHT THE SOFTWARE AT REGULAR PRICE?!! I am really sick of spam.  ops:
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04-03-2002, 02:26 AM
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Contributing Editor Emeritus
Join Date: Aug 2006
Posts: 8,228
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Quote:
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Originally Posted by Paragon
I don't know if younoticed or not but you can opt out. Snoop around down near the bottom and you will see the link to unsubscribe.
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That is not the point.
1. I always OPT-OUT of email from Handango when purchasing.
2. These two pieces of software were not purchased from handango
3. Subsequent to my purchase, these companies formed marketing partnerships with handango.
4. Despite my OPT-OUT at Handango, I got these emails. Why? because I wanted updates from these companies about THEIR SOFTWARE ONLY.
:evil: :evil: :evil: :evil: :evil: :evil:
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04-03-2002, 02:31 AM
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Magi
Join Date: Sep 2005
Posts: 2,341
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Geeez I know and agree with you... just trying to help. Don't shoot the messanger 
Dave
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04-03-2002, 02:35 AM
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Contributing Editor Emeritus
Join Date: Aug 2006
Posts: 8,228
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Quote:
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Originally Posted by Paragon
Geeez I know and agree with you... just trying to help. Don't shoot the messanger |
I know. Is it OK to shoot the spammer? :wink:
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04-03-2002, 02:38 AM
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Magi
Join Date: Sep 2005
Posts: 2,341
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I'll hold the 'ammo' for you.
Dave
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04-03-2002, 05:48 AM
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Theorist
Join Date: Jul 2003
Posts: 289
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Ed.. You have more to worry about...
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04-03-2002, 01:05 PM
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Contributing Editor Emeritus
Join Date: Aug 2006
Posts: 8,228
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Quote:
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Originally Posted by Master O'Mayhem
Ed.. You have more to worry about...
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Yes, but one rant at a time. :?
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04-03-2002, 06:27 PM
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Neophyte
Join Date: Apr 2002
Posts: 2
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First Yahoo...now Handango?
Hi gang,
Thanks for the feedback. We hate spam too, so we thought we'd explain what was going on!
Handango has a STAR Program, which is essentially a promotion vehicle for our developer partners. We build a nice-looking email newsletter, the partner sends it to their "opt-in" subscribers, and Handango manages the transaction and fulfillment. Sometimes, a few partners with complementary products will join forces in one newsletter. Then, all of the participating developers send that combined newsletter to their collective "opt-in" lists.
By offloading some of the administration around this to Handango, developers can grow sales and promote upgrades/new releases to their existing customers pretty cost-effectively. As a customer, if you don't want to receive e-mailings, you just opt out of the ISV's lists. Developers participating in the STAR Program with us are currently on the honor system to keep good email lists and follow best practices in their marketing.
Hopefully this makes sense. Handango just does the publisher part of this service -- creating the marketing piece, getting the developers to commit their lists, and taking care of the customer purchase.
Let us know if you have question on this and feel free to contact me directly...
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