The Value Of Microsoft To Nokia
"Microsoft paid Nokia $250m in Q4 2011 for adopting Windows Phone, the Finnish company's financial results today have revealed, the first of a "platform support payments" scheme expected to eventually account for billions of dollars. The two companies have always declined to put an exact figure on the "significant investments" Nokia would receive, though this new stat lends weight to earlier talk of over a billion in Microsoft subsidies."
Talk about getting paid - what kind of reward do you think would a CEO get from his shareholders, if he got another company to pony up a billion greenbacks? Conversely, what should the shareholders of Microsoft think of a billion dollars in cash going to somebody else, who isn't even a big name in the US (and losing ground everywhere else)? Still it shows the kind of lengths Microsoft, or should I say Steve Ballmer, will go to to get WP7 into wider circulation. As much hammering as Nokia has taken in the last couple of years, they're still a big presence in most major and emerging markets. This is a gamble, but given the competition, it's probably no time for half measures.
"A planner is a gentle man, with neither sword nor pistol.
He walks along most daintily, because his balls are crystal."