Case in point, I bought one Roku XD box for my family (to go along with an "old" Apple TV), and three XDs as gifts for friends (had a coupon for $20 off on each one). With so much more capability than the new Apple TV, it really was a no-brainer, especially with all the free offerings. But, the Apple TV got me thinking of alternatives.
"Not everything that can be counted counts, and not everything that counts can be counted." Albert Einstein