07-27-2007, 06:04 AM
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Contributing Editor Emeritus
Join Date: Sep 2006
Posts: 1,053
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Survey Claims 70% of Zune Owners Want Out
According to a study put out by Eagle Research Group and pounced upon by every Apple fan site on the Internet, a whopping 70% of Zune owners are going to switch to an iPod or an iPhone when their current phone contract is up. That’s about all I’m going to bother quoting from this absolutely absurd story that’s flying around the web. My advice is to not believe a word of this. The flaws in this whole thing are gaping holes wide enough to fly a Zune through! What problems do I have? - Take a look at Eagle Research Group’s website. I’ve never heard of these guys before. Their website looks like something I designed when I was fifteen years old. This mysterious survey isn’t available anywhere so I have no idea where anyone even got the information from.
- The numbers don’t make any sense on the heels of Microsoft’s announcement that not only had they met their goal of one million Zunes sold but they had surpassed it by 20%.
- And let’s not forget the initial point of the survey. People were going to switch to an iPod or an iPhone when their current (phone) contract runs out. Why would anyone wait for their phone contract to run out before switching to an iPod. Either the language in the supposed study was poorly worded or there are actually people out there who seem to think an iPod needs a phone plan. That doesn’t give me much confidence in the study.
Without any details on this study, I personally wouldn’t recommend giving it any weight. If ERG makes their study public then maybe I’ll reconsider. I’ve met very few people who own a Zune but of the people I have met, they have universally loved it. Something doesn’t compute here.
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07-27-2007, 02:40 PM
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Neophyte
Join Date: Mar 2007
Posts: 4
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HA!
Dude,
I wouldn't buy an Apple product if they were the ONLY company to produce gasoline! I don't think there is any way this story is true, and like you said, what the $*$& does a phone contract have to do with a media player.
L8r,
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07-27-2007, 03:22 PM
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Contributing Editor Emeritus
Join Date: Sep 2006
Posts: 1,053
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I wouldn't say I would never buy an Apple product myself. Apple makes some high quality electronics. If I were Sony, I'd be worried. Microsoft products fit far better into my life and Apple dropped the ball by not offering subscription services long ago.
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07-28-2007, 12:20 PM
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Editor Emeritus
Join Date: Aug 2006
Posts: 10,981
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Yeah, that survey is crap. Besides the inaccuracies that you noted, Zune users wanting out has nothing to do with switching away from their current phone. There's no Zune phone as far as I know.
I read a survey that showed 95% of iPhone users plan to buy a Ford when their current contract expires. 
__________________
"I have no special talents, I am only passionately curious" - Albert Einstein |
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07-28-2007, 03:22 PM
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Contributing Editor Emeritus
Join Date: Sep 2006
Posts: 1,053
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Ha! I don't think that's hippy enough though.
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07-28-2007, 08:42 PM
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Mystic
Join Date: Sep 2006
Posts: 1,608
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Likewise I've yet
to find anything that proves there were that many Zunes actually sold versus the number shipped.
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