Jeff Campbell
12-16-2009, 05:00 PM
<div class='os_post_top_link'><a href='http://www.macobserver.com/tmo/article/gm_sees_iphone_apps_offering_opportunities_to_reach_consumers/' target='_blank'>http://www.macobserver.com/tmo/arti...each_consumers/</a><br /><br /></div><p><em>"As GM engages in an attempt to radically transform itself for the future, there are some within the company who see iPhone apps as having an opportunity to help the company sell cars and reach out to young drivers. Reporting for InformationWeek, Mary Weier interviewed GM CIO Terry Kline for a story about how GM's IT initiatives play a part in the company's makeover."</em></p><p><img src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1260747749.usr105634.jpg" /></p><p>Not a bad app, <a href="http://itunes.apple.com/us/app/gm-mobile/id302365174?mt=8" target="_blank">free as well</a>, and it includes sections for different cars in the line as well as some video clips. They are a bit behind the curve though, if they are just now getting involved in all of this. Guess that could be part of the reason they needed a bailout. </p>