Jeff Campbell
10-19-2009, 05:00 PM
<div class='os_post_top_link'><a href='http://www.eweek.com/c/a/Application-Development/Apple-Allows-iPhone-App-Upgrades-Without-App-Store-318769/?kc=rss' target='_blank'>http://www.eweek.com/c/a/Applicatio...-318769/?kc=rss</a><br /><br /></div><p><em>"Apple developers previously had to post both paid and free versions of their mobile applications on Apple's App Store. That may become a thing of the past, however, now that Apple is allowing developers to integrate functionality into apps that lets users upgrade from the stripped-down, free version of an app to the paid version without going through the App Store."</em></p><p><img src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1255895039.usr105634.jpg" style="border: 1px solid #d2d2bb;" /></p><p>This has got to make the developers happy campers. I find it kind of annoying to search for something and get both free and paid versions to choose from. I would rather get one app and then on the iTunes page have a list of items that the upgrade will give you versus the free or "lite" version. This is just the functionality that users will appreciate too, at least I know I will. What are your thoughts?</p>