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View Full Version : Pharos Announces the GPS Phone


Darius Wey
01-03-2007, 07:20 PM
<div class='os_post_top_link'><a href='http://www.pharosgps.com/' target='_blank'>http://www.pharosgps.com/</a><br /><br /></div><i>"Targeting business and leisure travelers, Pharos Science &amp; Applications, Inc., a leading provider of real-time, location-based information and services, today launched its first GPS-enabled smartphone. The GPS Phone offers a full-featured navigation experience on a sleek smartphone with extensive wireless options and the added convenience of a two mega-pixel camera and FM radio. The GPS Phone will be available in February 2007 at national retail outlets and online stores."</i><br /><br /><img src="http://www.pocketpcthoughts.com/images/web/2003/wey-20070104-pharosgpsph.jpg" /><br /><br />Nope, it's not just a GPS Phone; it's <i>the</i> GPS Phone (we're wondering what Pharos will label the upgrade model, but that's another thought for another day). The sharp-eyed here may notice it to be a re-branded version of the <a href="http://www.etencorp.com/products/Communication/x500.php">E-TEN Glofiish X500</a> (which will be reviewed here at Pocket PC Thoughts in the coming days). It's a quad-band GSM/GPRS/EDGE Pocket PC Phone with Wi-Fi, Bluetooth, GPS, an FM radio tuner, and a 2.0-megapixel camera - long story short, the works (no wait, no 3G or QWERTY keyboard, but hey, it's still a fine device). Expect the GPS Phone to drop in American stores next month.<br /><br /><b>UPDATE:</b> Full press release and high-resolution images after the break.<!><br /><br /><img src="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-001small.jpg" /><br /><a href="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-001.jpg">[high-resolution image]</a><br /><br /><img src="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-002small.jpg" /><br /><a href="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-002.jpg">[high-resolution image]</a><br /><br /><img src="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-003small.jpg" /><br /><a href="http://images.thoughtsmedia.com/ppct/2007/pharos-GPSphone-003.jpg">[high-resolution image]</a><br /><br />TORRANCE, CA – January 3, 2007 — Targeting business and leisure travelers, Pharos Science &amp; Applications, Inc., a leading provider of real-time, location-based information and services, today launched its first GPS-enabled smartphone. The GPS Phone offers a full-featured navigation experience on a sleek smartphone with extensive wireless options and the added convenience of a two mega-pixel camera and FM radio. The GPS Phone will be available in February 2007 at national retail outlets and online stores. <br /><br />“Pharos’ GPS Phone is the ultimate mobility device for travelers who want to stay in touch, stay on course and stay ahead of the game with a variety of productivity and entertainment features,” says James Oyang, Ph.D., Pharos President. <br /><br /><b>Powerful Communication</b><br />In a single, powerful handset, Pharos packed multiple wireless options designed to ensure that customers are always in touch via digital voice and data communications. The GPS Phone features quad-band Global System for Mobile Communications (GSM) cellular mode, Global Packet Radio Service (GPRS), EDGE, WiFi and Bluetooth – all in a lightweight, slim smartphone running the Microsoft Windows Mobile 5.0 Pocket PC platform. The GPS Phone includes standard calling features and ships with an unlocked SIM slot so customers can use an existing GSM SIM card or sign up for service with the GSM carrier of their choice.<br /><br /><b>Advanced Navigation</b><br />The GPS Phone also combines Pharos’ industry-leading Ostia navigation software and real-time location services with the highly sensitive SiRFStarIII Global Positioning System receiver to provide an easy to use, precise navigation experience. Using the GPS Phone, customers can navigate to Outlook Contacts, Points of Interest or entirely new locations in just a few taps of the unit’s touch-screen display. Pharos installed detailed Tele Atlas street maps of the U.S. and Canada so users can view their route as they navigate door to door via voice-prompted, turn-by-turn driving instructions. Multi-stop routing and automatic re-routing when off-route round out the unit’s many reliable navigation functions.<br /><br /><b>Versatile Entertainment</b><br />Built to be an essential tool on the job or off, the GPS Phone features a two mega-pixel camera with flash that records and plays back pictures and video. The multi-purpose device also includes an FM radio and Windows Media Player 10 Mobile. Its large, 2.8-inch, touch-screen, color display makes it easy to appreciate high-resolution video, watch TV, and access music files.<br /><br /><b>Mobile Office</b><br />The GPS Phone extends the office and enhances user productivity with Microsoft Office Mobile applications that include mobile versions of Outlook (for emails, contacts, calendars and tasks), Word, Excel, PowerPoint, Internet Explorer, Windows Media Player 10 and more.<br /><br /><b>User Friendly, Feature Rich</b><br />Quad-band GSM 850/900/1800/1900MHz cellular modem; GPRS, EDGE, Blootooth® version 2.0 class 2+EDR; and WLAN 802.11b/g. <br />Unlocked SIM card slot easily accepts user’s existing SIM card and wireless carrier service. <br />Free three-month subscription to Pharos Smart Navigator Web-based location services. <br />Windows Mobile 5.0 with Microsoft Office Mobile. <br />Digital camera with 1200x1600 pixel resolution; GPS location stamping capability for future “navigation by image” function. <br />Built-in microphone and speaker for hands-free operation; supports external stereo headset. <br />Lithium-Ion Polymer rechargeable battery: up to 5 hours talk time; 15 hours PDA use; 160 hours standby. <br />Bonus Microsoft Streets &amp; Trips for trip planning on a PC. <br /> <br />The Pharos’ GPS Phone earned Honoree status for the prestigious CES Innovations award for outstanding design and engineering in wireless communications. The award is given by the Consumer Electronics Association. For more information visit <a href="http://www.cesweb.org/attendees/awards/innovations/rd_2007honorees.asp">http://www.cesweb.org/attendees/awards/innovations/rd_2007honorees.asp</a>. <br /><br /><b>About Pharos</b><br />Pharos Science &amp; Applications, Inc. is a leading provider of GPS navigation solutions and location-based services for mobile devices. The company is a charter member of Microsoft’s Partner Advisory Council, a Qualcomm BREW Developer, and a member of ITS America and CTIA. Pharos products are sold through a network of leading national retail locations and online stores. For more information, visit <a href="www.pharosgps.com">www.pharosgps.com</a>.<br /><br /># # #

virain
01-03-2007, 09:01 PM
Bad move for E-Ten! I've been using Pharos Ostia for almost a year, already. The worst GPS Mapping software I ever used. First they try to co-brand with Dell's handhelds, Dell drop them in less than six months! Good phone! Bad GPS mapping soft!

ianl
01-03-2007, 10:51 PM
The ETEN X500 is a truly brilliant unit, technologically speaking.

ETEN's marketing is in the admittedly somewhat crowded category of "worst in the world" - they just don't like spending money on it.

Hence this offering in the US at a ridiculously inflated price - it's a real pity, because the actual device is very, very good. My suggestion is to purchase an X500 from somewhere else (yes, if you need warranty it has to go back, but exactly what is Pharos offering here ?) and add your own software. All the usual suspects (TT6, CoPilot6 etc) work OK

Max
01-05-2007, 03:17 AM
I would hesitate to buy anything from Pharos, a company that has got a very bad history of custormer service or honesty for that matter. Two or three years ago I bought a combination package of Pharos GPS and Ostia software, on the box it stated "Free software update for 2 years". Bare 6 months later when I tried to update the software, they completely ingored my repeated emails to their customer service dept. I even emailed to their Director of Customer Service Dept who used to blog/brag about their software on one of the GPS forums, and was also totally ignored.

As the software was pretty pathetic anyway, I dropped the matter and moved on by switching to software from one of their competitors, and have been much happier every since.

I sincerely hope they have improved their software quality and attitude towards their customers. Would be interested in hearing from any happy customers.