SeV Spoofs Apple Commercial

[Jason Dunn]

<div class='os_post_top_link'><a href='http://www.scottevest.com/ipod/index.shtml' target='_blank'>http://www.scottevest.com/ipod/index.shtml</a><br /><br /></div><i>"SCOTTEVEST, INC. (SeV), the industry leader in functional fashion, released a web commercial parody of Apple’s iPod commercial. Apple’s commercial shows a dancer in silhouette with the iPod’s signature white wires flying around. SeV’s parody humorously portrays the inherent danger of dancing with wires dangling. The dancer gets tangled in the wires and trips. He then dons SeV’s patented Technology Enabled Clothing® (TEC), which manages the wires through hidden conduits, and then dances with increased energy as the beat of the music intensifies. The commercial ends with an endorsement from a surprising source, Steve Wozniak, Co-Founder of Apple and SeV customer."</i><br /><br />This gave me a good chuckle - worth the look. :lol:

[rmasinag]

I would put this on the website if I was Jobs :lol:

[emuelle1]

That was interesting.

[powder2000]

That was great! I now expect an apple suit to follow. :lol:

[Jason Dunn]

That was great! I now expect an apple suit to follow. :lol:

Actually, probably not - as lawsuit-happy as Apple is, this is clearly parody and should be protected under US law...

[dMores]

haha :)

i love it!

great job!

[Jonathon Watkins]

Very good! :lol:

I like this bit:

I explained my idea to Woz and he loved it, even agreeing to play the role of the dancer, if needed.

[wocket]

Trully Genius! Loving the stuff flying out of pockets!

Off topic I know but have a look at the Citroen spoof by the guys at http://x-bam.com :lol:

[Jonathon Watkins]

Off topic I know but have a look at the Citroen spoof by the guys at http://x-bam.com :lol:

Very nice link there Wocket! Cheers.

[scott911]

Thanks so much for the post Jason!

We have gotten great responses to the piece, and have been assured by our lawyers that this is well within the exception for parody and fair use. I also believe it benefits Apple, and they won't mind.

BTW, check out our new products highlighted here: http://www.scottevest.com/htmlemail/fathersday_2005/fathersday_final_2005.html

The sale ends on Sunday night in case you still need a father's day gift!

The lounge pants are awesome, as is the tshirt.

Scott

[scott911]

Please help spread the word by sending the spoof to friends, or posting on boards, etc. http://scottevest.galileo31.com/email_friend.asp?geturl=http://www.scottevest.com/ipod/index.shtml

[wocket]

Hope you don't mind. I used your ad as part of a VJ set. on Friday night much to the delight of people who saw it.

[scott911]

I don't mind at all. do you need a hi-res dvd version? I would be interested to learn about the reaction of the audience.

[wocket]

That would be cool. 8) But what I have is great anyway. If there is a longer version in existance that would be even better!

One of the DJ's said it was fantastic and went really well with what he was playing at the time (apparently a mix from one of the tunes used in the iPOD adverts).

I do all the visuals for the night and we mostly play breakbeat and drum 'n bass type tunes.

[scott911]

sorry

[wocket]

Ah well Thanks anyway! Still one of the best ads i've seen this year :D

[scott911]

Thanks. Please share it with your freinds, etc.