Janak Parekh
02-24-2003, 05:30 PM
<div class='os_post_top_link'><a href='http://www.businesswire.com/cgi-bin/f_headline.cgi?day0/230555248&ticker=hpq' target='_blank'>http://www.businesswire.com/cgi-bin...5248&ticker=hpq</a><br /><br /></div>Oh, those lucky Floridians... while I'm freezing up here, they're going to have a treasure hunt during Spring Break -- using (and potentially winning) iPaq 1910s.<br /><br />"College students celebrating Spring Break in Panama City Beach this March will have the opportunity to learn and earn through the HP iPAQ Pocket PC Treasure Hunt. Conducted over a two-week period in mid-March, the iPAQ Treasure Hunt will pit 20 five-student teams in a timed race around the city and beaches with the winning team receiving five new HP iPAQ Pocket PCs and $2,500. The second place team will receive iPAQs."<br /><br />It's pretty clear that this is an effort to market the iPaqs as more mainstream--and with the 1910, they'll probably succeed. The article notes that a star from MTV's "Real World Hawaii" is going to be moderating the iPaq Treasure Hunt.