iRiver's CES Showing

[Chris Gohlke]

<div class='os_post_top_link'><a href='http://www.anythingbutipod.com/archives/2008/01/iriver-ces-2008-player-roundup.php' target='_blank'>http://www.anythingbutipod.com/archives/2008/01/iriver-ces-2008-player-roundup.php</a><br /><br /></div><em>&quot;iriver had one of the coolest looking booth at CES and really was the only manufacturer that showed anything new and compelling. Walking behind the tent like structure you entered an ultra white and extremely well lit display area. It was a ultra modern and I would have expected to see the iriver reps wearing white lab coats. Still they knew their stuff and were quick to answer any questions.&quot;</em><br /><br /><img border="1" src="http://images.thoughtsmedia.com/resizer/thumbs/size/500/dht/auto/1200613087.usr10.jpg" alt="" /><br /><br />It looks like iriver is FINALLY making a bid for the US market as they are bringing most of their line here. Had they made this move a few years back, I think they would have been a strong #2 right now and be giving the iPod a rund for the money.

[yslee]

Oh yes. The players look really sleek. I'm wondering how many of them will actually be released outside of Korea in the next 9 months though...

[Jason Dunn]

Oh yes. The players look really sleek. I'm wondering how many of them will actually be released outside of Korea in the next 9 months though...

Although this isn't always the case (some country-based pavilions are really just prototype products) by and large if a company is showing off product at CES, that product will usually be released in that market.

[yslee]

They'd better! The Aplayer, Lplayer and SPINN-based devices are something I'd like to see on the market.

[Chris Gohlke]

and from the referenced article

"However, iriver PR and two of the reps told me that the US will likely see a lot of what was on display and they will be making more of an effort to sell in the United States."