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View Full Version : Fox Totally Misses the Point of Content Portability


Jeremy Charette
10-17-2007, 05:00 PM
<div class='os_post_top_link'><a href='http://www.reuters.com/article/filmNews/idUSN1639929620071016' target='_blank'>http://www.reuters.com/article/filmNews/idUSN1639929620071016</a><br /><br /></div><i>'In an industry first, 20th Century Fox is expected to announce Tuesday that the special-edition DVD of "Live Free or Die Hard" will come with an electronic copy of the complete movie that can be played on a computer and select portable video players. "This may be the killer app, where you have physical media that allows you to have a big-screen experience and at the same time move the file around to other devices and have a great experience there as well," said Mike Dunn, worldwide president of 20th Century Fox Home Entertainment, the studio's home-video division."</i><br /><br /><img src="http://www.digitalmediathoughts.com/images/brucewillis.jpg" /><br /><br />This story is getting a lot of press, with Fox proclaiming "we're looking out for the little guy! we're giving you content portability!" No. You're not. First off, I can already play the DVD in my computer. So I don't need no stinking DRM wrapped file. (Or I can rip it to my computer using countless free software programs, in just a couple of clicks, but that's another issue altogether.) Second, I don't own any PlaysForSure devices. I have an iPod. The file that's being provided on the second disc won't work with iPods, or for that matter, any device that is not PlaysForSure certified (which is...um, oh, MOST of them...including the Zune). That makes this "portable content" completely useless to me. Third, managed copy is written into the spec for HD DVD. Why not take the time and energy you spent setting up this deal for the Die Hard DVD and just give us the managed copy we've been promised?<br /><br />What a steaming pile of crap.

Felix Torres
10-17-2007, 05:39 PM
Why not take the time and energy you spent setting up this deal for the Die Hard DVD and just give us the managed copy we've been promised?


Because FOX is a Blu-ray supporter?
Because they fought managed copy as a mandatory option?
Because they demanded BD+ by added on top of AACS for BD-ROMs or they wouldn't support it?
Because managed copy is about moving around HD versions of the content instead og VHS-quality portable files?

Take your pick.

As for the lack of iPod support, well you do know the movie studios want nothing to do with Apple right now, right? Not after the way they're being painted as greedy bloodsuckers out to rip-off the consumer. This isn't about giving consumers anything useful; its about holding press conferences and getting some free press to counter Apple's "the studios are greedy" message.
This is FOX's way of reminding Apple who owns the content.
We're just bystanders.

That said:
As for who owns Playsforsure hardware?
Everybody with a Window Mobile Smartphone or PDA.
Everybody with a Zen or Sansa.
Everybody with a Gigabeat. (And that includes me.) ;-)

Add it up and there's a few million of us out there.

Jeremy Charette
10-17-2007, 10:17 PM
This isn't about giving consumers anything useful...

Bingo.