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View Full Version : 2007 Photo Marketing Association (PMA) Wrap-Up


Suhit Gupta
03-21-2007, 05:00 PM
<div class='os_post_top_link'><a href='http://news.digitaltrends.com/featured_article74.html' target='_blank'>http://news.digitaltrends.com/featured_article74.html</a><br /><br /></div><i>"The annual Photo Marketing Association convention is a gathering of photo retailers, imaging geeks and manufacturers touting their latest gear. Although most of the show floor is dedicated to things the average consumer couldn’t care less about, DigitalTrends dutifully walked the aisles to uncover items of interest. Here goes: Without question the new Canon EOS-1D Mark III was the camera hit of the show. This D-SLR is amazing—even when you consider its $4500 price (due April). This beefy camera shoots an astounding 10 frames per second—and these are 10-megapixel images. I handled this digital camera and when you’re in continuous mode, the shutter moves in a dazzling blur. Granted not too many “normal” photographers are going to buy it (it’s more for pro sports shooters and photo journalists). Still many of the advances in this camera will trickle down to D-SLRs that are much more affordable."</i><br /><br />I don't think there has been this much hype around a camera since the Canon EOS Digital Rebel was announced (first sub-$1K DSLR that introduced the first prosumer DSLR). The Canon EOS 1D Mark III, even with its $4500 price tag is super hot. This year's PMA had a number of other cameras as well, including another Sony Wi-Fi camera.