Jeremy Charette
12-01-2005, 06:00 PM
<div class='os_post_top_link'><a href='http://www.thelongtail.com/the_long_tail/2005/11/the_tv_broadcas.html' target='_blank'>http://www.thelongtail.com/the_long_tail/2005/11/the_tv_broadcas.html</a><br /><br /></div><i>"Terry Heaton says "Broadcasting is an industry in deep trouble, and it will take innovation and integrity to save it from a real disaster." He then shows the stock charts over the past year for the 12 publicly listed companies that own TV stations. While the number of lines going south is striking, it's a bit hard to see them in context that way. So I've re-run the numbers and expressed them below in percentage terms."</i><br /><br /> <img src="http://www.digitalmediathoughts.com/images/stink.png" /> <br /><br />The broadcasting industry is behind the times. Video on Demand, IP Broadcasting, Tivo, DVRs, Windows Media Center Edition, MobiTV...all of these new technologies are changing the way consumers receive, view, and store broadcast material. The industry is failing to adapt it's business model to these new distribution mediums, and as a result, revenues and profits are falling across the board. I wonder how much longer it will take, how much money has to be lost, before the heads of these companies stand up and take charge. Frankly, I think new leadership is the only solution to this problem.