Kris Kumar
05-31-2006, 06:30 PM
Have you checked out the advertisements in the magazines lately? Notice anything different? Your favourite Windows Mobile device might now be advertised in it. I am not talking about the Pocket PC Phone Edition devices like the Treo 700w, I am talking about Smartphones. In the last three weeks, I spotted the T-Mobile SDA being advertised in the two recent issues of the Time magazine and the upcoming Motorola Q was advertised in the recent Sports Illustrated issue.
http://www.smartphonethoughts.com/images/Kris-May06-TimeSDASmall.jpg (http://www.smartphonethoughts.com/images/Kris-May06-TimeSDABig.jpg)
Figure 1: The SDA in the Time magazine. Click on the image for the full size image.
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http://www.smartphonethoughts.com/images/Kris-May06-TimeSDASmall2.jpg (http://www.smartphonethoughts.com/images/Kris-May06-TimeSDABig2.jpg)
Figure 2: Another SDA advertisement in the Time magazine. Click on the image for the full size image.
http://www.smartphonethoughts.com/images/Kris-May06-SIQSmall.jpg (http://www.smartphonethoughts.com/images/Kris-May06-SIQBig.jpg)
Figure 3: The Moto Q in the Sports Illustrated. Click on the image for the full size image.
Let's hope that this trend continues and catches more momentum. It feels good to see the light-weight Smartphones being given the same kind of publicity like their bulkier counterparts - the Treos, the BlackBerries and the Pocket PC Phone Editions. The Moto Q advertisement tag-line conveys the message really well - "Ironically, the business is about to get bigger." So true, our Smartphones can do almost everything that its heavier/older cousins can do. What are your thoughts? Are you also excited? Or am I the only geek who is proud to see his mobile gadget being advertised in the magazine? :)
http://www.smartphonethoughts.com/images/Kris-May06-TimeSDASmall.jpg (http://www.smartphonethoughts.com/images/Kris-May06-TimeSDABig.jpg)
Figure 1: The SDA in the Time magazine. Click on the image for the full size image.
<!>
http://www.smartphonethoughts.com/images/Kris-May06-TimeSDASmall2.jpg (http://www.smartphonethoughts.com/images/Kris-May06-TimeSDABig2.jpg)
Figure 2: Another SDA advertisement in the Time magazine. Click on the image for the full size image.
http://www.smartphonethoughts.com/images/Kris-May06-SIQSmall.jpg (http://www.smartphonethoughts.com/images/Kris-May06-SIQBig.jpg)
Figure 3: The Moto Q in the Sports Illustrated. Click on the image for the full size image.
Let's hope that this trend continues and catches more momentum. It feels good to see the light-weight Smartphones being given the same kind of publicity like their bulkier counterparts - the Treos, the BlackBerries and the Pocket PC Phone Editions. The Moto Q advertisement tag-line conveys the message really well - "Ironically, the business is about to get bigger." So true, our Smartphones can do almost everything that its heavier/older cousins can do. What are your thoughts? Are you also excited? Or am I the only geek who is proud to see his mobile gadget being advertised in the magazine? :)