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View Full Version : Handango Is the First to Power Microsoft’s Windows Mobile Application Catalog


Kris Kumar
05-09-2006, 06:01 PM
"Today, Handango, the leading provider of mobile content, announced it is the first to offer direct purchase and download capabilities to Microsoft’s elite Mobile Application Catalog. Offering more than 1,600 Designed for Windows Mobile Pocket PC and Smartphone titles, the Mobile Application Catalog can be accessed directly from http://www.microsoft.com/windowsmobile/catalog or through the Windows Mobile Web site at http://www.windowsmobile.com, which reaches more than two million unique visitors a month."

http://www.smartphonethoughts.com/images/Handango.jpg

During the opening keynote at MEDC, Pieter Knook announced that Handango is the first to power Microsoft’s elite Windows Mobile Application Catalog. (http://www.microsoft.com/windowsmobile/catalog) Read on for the complete press release. <!>

"LAS VEGAS, Nevada – Microsoft’s Mobile &amp; Embedded DevCon – May 9, 2006

Today, Handango, the leading provider of mobile content, announced it is the first to offer direct purchase and download capabilities to Microsoft’s elite Mobile Application Catalog. Offering more than 1,600 Designed for Windows Mobile Pocket PC and Smartphone titles, the Mobile Application Catalog can be accessed directly from http://www.microsoft.com/windowsmobile/catalog or through the Windows Mobile Web site at http://www.windowsmobile.com, which reaches more than two million unique visitors a month.

The Mobile Application Catalog utilizes Handango’s mobile content delivery platform, Handango AMPP, which has been chosen by more than 200 mobile industry leaders worldwide. The robust infrastructure offers Windows Mobile customers a seamless, secure purchase and download process. Featuring the cream of the crop in Designed for Windows Mobile content, the Mobile Application Catalog offers a wide variety of titles ranging from best-selling organizers like Agenda Fusion to high-stakes poker games such as Aces Texas Hold’em to Mobile Monitor, which allows customers to remotely view videos from their homes or offices anytime.

“Supporting Microsoft’s mobile operating system since 1999, we are thrilled to further extend our relationship and be the first to power the Mobile Application Catalog,” said Randy Eisenman, president and chief executive officer of Handango. “Over the years, our collection of Designed for Windows Mobile downloads has proved to be one of our most popular catalogs. Through Handango AMPP’s robust back-end commerce solution, we ensure Mobile Application Catalog customers can easily download content and have a positive shopping experience.”

“The Windows Mobile team is dedicated to helping content providers succeed in the marketplace,” said Daniel Bouie, senior marketing manager, Windows Mobile and Embedded devices, Microsoft Corp. “By working with Handango and adding commerce to our Mobile Application Catalog, are able to offer yet another solution to connect mobile content providers directly to customers and offer a seamless, robust mobile content delivery solution that benefits all parties.”

To be included in the Mobile Application Catalog, content providers must have their applications certified through Microsoft’s Mobile2Market program. For more information, please visit http://msdn.microsoft.com/mobility/windowsmobile/partners/mobile2market/.

Content providers who wish to their sell applications in the Mobile Application Catalog through Handango must be a member of the Handango Content Partner Program. To join the Handango Content Partner Program, please go to www.handango.com/partners or visit Handango’s booth #215 during Microsoft’s Mobile &amp; Embedded DevCon (MEDC) May 8-11, 2006."

Mike Temporale
05-10-2006, 04:14 AM
This is a great idea. However I don't know that I trust Handango or any of the other resellers out there to manage my downloaded/purchased applications. I wonder what the service charge/protection plan will cost for using the catalog?

Kris Kumar
05-11-2006, 01:43 AM
This is a great idea. However I don't know that I trust Handango or any of the other resellers out there to manage my downloaded/purchased applications. I wonder what the service charge/protection plan will cost for using the catalog?

I was tempted to raise that concern for the front page post, but thought I should leave the press release alone. And wait for a reader to raise that concern.

The big question is - is Microsoft okay with the protection money that Handango is charging?