Jason Dunn
03-25-2004, 02:00 AM
<div class='os_post_top_link'><a href='http://www.pcworld.com/news/article/0,aid,115354,pg,1,RSS,RSS,00.asp' target='_blank'>http://www.pcworld.com/news/article/0,aid,115354,pg,1,RSS,RSS,00.asp</a><br /><br /></div>"What do Spiderman and the Sopranos have in common? Both are appearing soon on a cell phone near you, say service operators and the people who create games and entertainment for mobile devices. Mobile games and entertainment are big business. SprintPCS and AT&T Wireless, for example, each offer at least 200 games to customers across their handset lines. Sony Pictures Mobile, meanwhile, says mobile customers have downloaded some 2.5 million copies of its most popular game, Wheel of Fortune. And, judging from announcements at the Cellular Telecommunications and Internet Association's trade show here this week, the mobile game and entertainment business is only getting bigger."<br /><br />The article covers a wide assortment of carriers and the games each is releasing - games are a powerful motivating force in getting consumers to spend a few extra bucks a month, which drives the ever-important ARPU a few points higher.