Jeff Campbell
04-08-2011, 07:30 PM
<div class='os_post_top_link'><a href='http://www.readwriteweb.com/archives/google_survey_reveals_how_we_use_our_ipads.php' target='_blank'>http://www.readwriteweb.com/archive...e_our_ipads.php</a><br /><br /></div><p><em>"Google has released results of a survey (PDF) on user behavior with regard to tablet computers, the vast majority of which are iPads. Responses indicate that tablet ownership significantly changes our media consumption habits and computer use."</em></p><p><img height="341" src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1302284053.usr105634.jpg" width="600" /></p><p>Wednesday we <a href="http://www.applethoughts.com/news/show/107235/ipads-and-tablets-may-be-killing-consumer-pc-sales.html" target="_blank">posted a story</a> about how the iPad might be killing consumer PC sales and asked the question of you, was this true for you? What do you use your iPad for and did it replace your PC? There were varying answers to our question, and now this study comes out that shows just how people are using their tablets. In this study (<a href="http://services.google.com/fh/files/blogs/AdMob - Tablet Survey.pdf" target="_blank">available here</a> in PDF form) it says that for 43% of the responders, the tablet has replaced their PC. Also interesting to me is that playing games tops the list. I would have thought "consuming entertainment" or one of the reading categories would have displaced that, or that they would have at least been higher on the list. But that is my perspective I suppose, since that is what I use my iPad for most of the time. How about you? Does this go along with how you use your tablet or do the results surprise you?</p>