Laptop Thoughts - News & Reviews on Laptops, Netbooks, Slates, and More

Be sure to register in our forums! Share your opinions, help others, and enter our contests.


Android Thoughts

Loading feed...

Windows Phone Thoughts

Loading feed...

Digital Home Thoughts

Loading feed...




Go Back   Thoughts Media Forums > LAPTOP THOUGHTS > Laptop Thoughts Talk

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
  #1  
Old 08-03-2011, 07:30 PM
Michael Knutson
Contributing Editor
Michael Knutson's Avatar
Join Date: Dec 2004
Posts: 498
Send a message via AIM to Michael Knutson Send a message via MSN to Michael Knutson Send a message via Yahoo to Michael Knutson Send a message via Skype™ to Michael Knutson
Default Mom Wants and Gets an iPad 2

"Why should I buy an Android tablet for my mom? Android tablet manufacturers still can’t answer that simple question with conviction. So guess which tablet we bought mom for her birthday?"

It seems that everyday consumers, when given a choice, continue to opt for an iPad/iPad 2 in large numbers. These consumers buy functionality, reliability, and ease of use, and don't make their buying choices based on specs alone. Much of it is great consumer marketing, with Apple's advertising showing many of the things that consumers want.

And the competitors. Some of early Motorola Xoom advertisements were really sci-fi geek-oriented (will Motorola ever learn?). Samsung's GalaxyTab 10.1 ads revolve around 4G/LTE speed, while the everyday consumer says, huh? And RIM's advertising is (IMHO) horrendous: what, I also need a BlackBerry to see email? HP, on the other hand, seem to understand the consumer market better, displaying ease-of-use and functionality, so I'd suspect that their sales will ultimately reflect this knowledge. And the recent $50 price cut doesn't hurt.

Android tablet vendors and RIM: Mom is still waiting for you to explain to her why she should buy your product.

__________________
"Not everything that can be counted counts, and not everything that counts can be counted." Albert Einstein
 
Reply With Quote
 


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT +1. The time now is 10:44 AM.