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Old 06-05-2008, 07:27 AM
dp
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Join Date: Jan 2007
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While the argument that Mac users won't use Microsoft products is somewhat fair for a very small diehard minority of Mac users -- it doesn't really hold water in general. Most Mac users still use Office -- despite it growing horribly bad in recent years; most have experience and can respect some Microsoft software in their day-to-day work lives. The same criticism could be said of Windows users who would never use expensive Apple gear like iPods and look what's happened. Even in the case of Windows users who still don't want iPods, I think there is a degree of mindshare gain just by trying (even if they think it obvious for Apple to develop for Windows or think iTunes sucks). If Microsoft really had a compelling, competitive product, it would attract its fair share of Mac users (and from a marketing perspective, having 2-4% of Mac users could be more powerful than the same % of the total market). What is true: if Zune software didn't work as well as iTunes on their Macs, if the Zune player didn't sync seamlessly with the Mac Zune software, etc..., then yes, it would likely fail. Microsoft would have to do commit to doing it right -- which it rarely does with Mac software that it develops. (Although there have been periods in history where the Mac equivalent was often superior to the Windows version. And I wouldn't suggest that iTunes has been perfect on Windows, only that the iPod has been largely superior to what is available to Win users.)

Last edited by dp; 06-05-2008 at 12:06 PM..
 
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