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i think that the bigger ace is that microsoft is still dominant with window and exchange. End users don't need as much time to ramp up because the os is at least similar to what they're already used to with windows. Ramp up costs go down because you just add free patches for features like push mail rather than having to buy dedicated servers like RIM et al. And the overall- "fear factor" in buying new technology that may or may not be compatible with your existing infrastructure goes down because 1, you already have bunches of MS stuff so it "must" be compatible, and 2, it's backed my Microsoft which, while notorious for making junky initial offerings of software, is equally well known for pouring endless amounts of money on their bad software until it actually works pretty well. ie windows itself, exchange, explorer, word, excel, .net, vb, and it seems almost every other piece of software they have ever created or appropriated with the possible exception of encarta which was pretty cool (if a little thin on content) right out of the box.
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