10-12-2009, 01:30 PM
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Executive Editor, Android Thoughts
Join Date: Aug 2006
Posts: 3,233
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Robbie Bach Talks, Engadget Listens
"We're currently at a multi-purpose Microsoft event right now -- an event touring the company's holiday lineup, as well as today's launch of Windows phone devices (AKA, Windows Mobile 6.5). We had a chance to sit down with Robbie Bach, President of Microsoft's Entertainment & Devices Division, and ask him some questions about where the big M is headed with its recent lineup." 
While the conversation with Robbie Bach had some interesting points on Windows Mobile and Windows Phones in general, in light of the recent Sidekick fiasco, I found the following point slightly ironic: Peter Rojas asks about the company's acquisition of Danger. Robbie: "There were clear reasons for us to acquire Danger -- I think in time that will pan out. It wasn't another OS, it was services... the Sidekick isn't our brand, it's T-Mobile's brand." Oh how I bet many at Microsoft would love to keep repeating that mantra over the next week...
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Dr. Jon Westfall, MCSE, MS-MVP
Executive Editor - Android Thoughts
News Editor - Windows Phone Thoughts
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