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Old 10-19-2009, 06:12 PM
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You'll have to admit if the homepage a PPC was set by default to freewareppc.com it wouldn't be all that different.
Maybe for freeware apps, but creating a smooth and simple on-device purchasing experience is no small matter. If it's a hassle, people won't buy apps. That's bad for the platform. Correct me if I'm wrong, but freewareppc.com doesn't sell any any apps, so if a person downloads a trial version of a commercial app,

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Also In that market place weeding out the good from the myriad is much more time consuming.
I haven't tried it yet, but I would have thought with app ratings and sorting by popularity, it wouldn't be so difficult. Let's face it, there are so few apps there now, weeding out apps can't be THAT much of a problem. ;-)
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Old 10-19-2009, 06:33 PM
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Does the average consumer care about stuff on their computers?
You're asking if people care about the photos, videos, music, documents, and files on their computers? Or they things they do on their computers such as Facebook, Twitter, etc.? You're asking if people care about the stuff they interact with daily?

Your dry sense of humour has been taken to a new height Janak.
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Old 10-19-2009, 06:38 PM
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... It's uncanny how smooth it has been -- I almost feel like I should be reinstalling it because I'm so accustomed to it from every single other platform I've owned. So, when it comes to data integrity, Windows Mobile is definitely not the only platform with its advantages.
Did not know that. Very interesting. So I'll now start taking the iPhone a bit more seriously. Guess I'll do a search for some users' input on the mechanisms involved in backing up/synching an iPhone with a Windows PC.
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Old 10-19-2009, 06:56 PM
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You're asking if people care about the photos, videos, music, documents, and files on their computers? Or they things they do on their computers such as Facebook, Twitter, etc.? You're asking if people care about the stuff they interact with daily?
Hrm, that's a very good question I guess I have two problems with the way this is structured:

- "Care." The ads clearly say "take Windows with you." Do people care it's Windows, or Pocket Excel, or Pocket Word, etc. that they're taking with them? If so, why hasn't the years of Windows Mobile branding worked? What is different about this?

- The ads don't actually talk about the information I care about, so much as the programs themselves, dressed up as dancing icons. I guess that's an attempt to humanize it, but to me, it just strikes me as weird.

--janak
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Old 10-19-2009, 07:03 PM
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"Care." The ads clearly say "take Windows with you." Do people care it's Windows, or Pocket Excel, or Pocket Word, etc. that they're taking with them?
Windows, Word, Excel, etc. all have amazingly brand recognition. "Microsoft Word" has brand recognition right up there with Coke I'd bet. It would't have made sense for them to have an icon of typed-on paper (representing a document) in the ad...the Word icon I think is quite recognizable by a lot of people.

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If so, why hasn't the years of Windows Mobile branding worked? What is different about this?
What Windows Mobile branding? Microsoft has done a pathetic job over the years of promoting Windows Mobile...they've relied on the carriers to promote their phones, and the carriers end up practically hiding the fact that it's a Windows Mobile phone. You know this - we've railed at Microsoft for years about this. "Windows Phone" is the most effective attempt at brand promotion I've seen Microsoft ever do. It's a good start.

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The ads don't actually talk about the information I care about, so much as the programs themselves, dressed up as dancing icons.
I agree it would have been effective for them to roll in some dancing photo and music icons to bring in the personalized element. Maybe future ads will have that, who knows.
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Old 10-19-2009, 07:14 PM
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What Windows Mobile branding? Microsoft has done a pathetic job over the years of promoting Windows Mobile...they've relied on the carriers to promote their phones, and the carriers end up practically hiding the fact that it's a Windows Mobile phone. You know this - we've railed at Microsoft for years about this. "Windows Phone" is the most effective attempt at brand promotion I've seen Microsoft ever do. It's a good start.
Okay, let's see if they do it right this time -- as someone else mentioned, ads are nice, but will they get airtime? They did advertise WM in the past in subway stations and airports, but that was largely it.

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I agree it would have been effective for them to roll in some dancing photo and music icons to bring in the personalized element. Maybe future ads will have that, who knows.
No, that's my point. I don't want dancing people-icons as the metaphor, period. I want to "see my music". Apple's early iPhone ads were particularly good about this.

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Old 10-20-2009, 12:36 AM
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Originally Posted by Janak Parekh View Post
Well, people should back up their computers, no? How does that argument differ from buying from Amazon MP3, for instance?

That's true for nearly every Smartphone on the market today.

Well, I've gone through three iPhones (deliberately, as in upgrades), and I'm using the exact same OS image I was using with my first iPhone. I've never, ever had to reinstall, including after OS upgrades. I just plugged in my new iPhone and it restored every last setting, including every app, app data, etc. My iPhone environment has migrated seamlessly every single time. It's uncanny how smooth it has been -- I almost feel like I should be reinstalling it because I'm so accustomed to it from every single other platform I've owned. So, when it comes to data integrity, Windows Mobile is definitely not the only platform with its advantages.

--janak
Janak hits the nail on the head here!

I have to say that if WM and Activesync had offered the kind of back up, restore and upgrade facility that iTunes and iPhone do (AND without having to buy third party software) a lot of my past aggravations wouldn't have existed. I have gone through 2 iPhones (3G and 3GS) and 5 Rom upgrades and never had to worry about having to reinstall apps etc - it works and is seamlessly.

Oh and of course I back up my Mac automatically - so if in the very unlikely situation where I might have a double hardware failure I still have the back up to fall back on! I dont understand the reticence to rely on the standard iPhone back up facility and MS really should learn the lesson from Apple on this!

My son just went from a iPod Touch 2.0 to an iPhone 3GS and just restored from his last back up - all the apps and music from the Touch straight on.

Every time I bought a new WM device I couldn't restore the last Sprite back up from the last one and ended up doing a fresh install each time! What a pile of s%ite!
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Old 10-20-2009, 04:02 AM
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Here's an ad scenario. A business man and a youngster meet at a bus stop or something, using their phones, obviously different styles. Kid is obviously listening to tunes, the business guy checking e-mail. They notice each other and go for one-ups-manship, the kid starting to check mail and the business man pulling out headphones. The kid shows Twitter, the business guy Excel. A few such exchanges go on, when one asks what kind of phone is that? It's a Windows Phone...Wow, so is mine. Hmm. Tagline, A phone for you, no matter who you are.
Now that is brilliant...
 
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Old 10-20-2009, 11:04 PM
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Now that is brilliant...
Thank you, and you're welcome.

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I have to say that if WM and Activesync had offered the kind of back up, restore and upgrade facility that iTunes and iPhone do ...
Funny you should say that. AS actually came pretty close, once upon a time. That was pre-WM5. There was a backup restore capability within AS that did your whole device. It did not do Flash cards, but that isn't an issue for iPhones since they have no such slot. It was a bit hit or miss on restoring to an upgraded device, becaus MS insisted on changing a bunch of registry stuff between revs, but it often worked fine. You could lose a device and replace it with the same model and it would restore just like it was the old guy. Couldn't restore to a diufferent model, but again iPhone doesn't have this issue. Why did it go away? Well, with flash ROM you obviously would never lose data, so such a thing wasn't needed anymore. One of the many AS/WMDC features replaced by fancy.
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