[Jeff Campbell]

http://www.tuaw.com/2009/10/22/volk...o-promote-2010/

"Volkswagen knows something other car manufacturers don't: they needn't spend millions of dollars on commercials, billboards, and product placement to launch a new car. They just need to make an iPhone application, like Volkswagen has for their latest model, the 2010 GTI, and the money will follow."

The money won't flow from the app they released for the iPhone, that one is free! This is lite version of Freemint's Real Racing so it has fewer tracks and you can only race, obviously, a VW GTI. And by going to the winners circle in the app you can enter to win one of six snazzy Special Edition GTIs, like the one pictured above. You can also enter via the VW website. The weekly contest ends in, well, six weeks, after the last of the cars has been given away. 

[Jeff Campbell]

http://www.tuaw.com/2009/10/22/volk...o-promote-2010/

"Volkswagen knows something other car manufacturers don't: they needn't spend millions of dollars on commercials, billboards, and product placement to launch a new car. They just need to make an iPhone application, like Volkswagen has for their latest model, the 2010 GTI, and the money will follow."

The money won't flow from the app they released for the iPhone, that one is free! This is lite version of Freemint's Real Racing so it has fewer tracks and you can only race, obviously, a VW GTI. And by going to the winners circle in the app you can enter to win one of six snazzy Special Edition GTIs, like the one pictured above. You can also enter via the VW website. The weekly contest ends in, well, six weeks, after the last of the cars has been given away.