Apple Thoughts

Apple Thoughts - News & Reviews on all things Apple

Be sure to register in our forums and post your comments - we want to hear from you!


Android Thoughts

Loading feed...

Laptop Thoughts

Loading feed...

Digital Home Thoughts

Loading feed...




Go Back   Thoughts Media Forums > APPLE THOUGHTS > Apple News

Reply
 
LinkBack Thread Tools Display Modes
  #1 (permalink)  
Old 06-03-2009, 06:00 PM
Executive Editor, Apple Thoughts
Jeff Campbell's Avatar
Join Date: Nov 2008
Posts: 2,937
Default 5th Avenue Apple Store Generates Some Serious Cash

http://news.cnet.com/8301-13579_3-1...subj=News-Apple

"Apple's clearly onto something with its 24-hour store plopped down in a tourist hot spot. The New York Post reports that as of sometime last year, Apple was pulling down $440 million a year in sales at its Fifth Avenue Apple Store in New York City. The numbers surfaced in the paper's investigation of empty retail space along Fifth Avenue."

When you are one of the most photographed landmarks in the world, it's no surprise that you will generate the foot traffic and the dollars they bring to the location. But $440 million USD in sales is still an impressive number, even in good economic times. In comparison, according to the New York Post article, the SoHo store brings in about $100 million USD per year and they expect the new Santa Barbara store to bring in about $20 million USD. Quite a difference in revenue. The total sales figures for the 252 stores in the Apple chain this past quarter were roughly $1.87 Billion USD, a few reasons why they aren't putting a halt on the building of new stores I suppose. 

__________________
iPhone 4, 1.6 GHz Core 2 Duo MacBook Air, Apple TV, 2.66GHz Intel C2D Mac Mini, 1TB TC, Airport Extreme,several iPods and an iPad, 32GB Wi-Fi version. Follow me on Twitter.
 
Reply With Quote
  #2 (permalink)  
Old 06-03-2009, 06:23 PM
Oracle
Join Date: May 2003
Posts: 984

So, one store does about 1/4 of the annual revenue? Holy effin' crap!
 
Reply With Quote
  #3 (permalink)  
Old 06-03-2009, 07:42 PM
Editor Emeritus
Janak Parekh's Avatar
Join Date: Aug 2006
Posts: 15,171

If you go inside that store it's obvious why. There are some 10 registers or so, and yet, I've never ever been in there when there wasn't a line. (Admittedly, I haven't tried going at 3am.)

--janak
 
Reply With Quote
  #4 (permalink)  
Old 06-03-2009, 09:42 PM
Executive Editor Emeritus
Vincent Ferrari's Avatar
Join Date: Mar 2005
Posts: 1,471
Send a message via AIM to Vincent Ferrari Send a message via Skype™ to Vincent Ferrari

Quote:
Originally Posted by Janak Parekh View Post
If you go inside that store it's obvious why. There are some 10 registers or so, and yet, I've never ever been in there when there wasn't a line. (Admittedly, I haven't tried going at 3am.)

--janak
Latest I've been there: 2:30am and yep, still a line.
__________________
Current Apple Stuff: 24" iMac, iPhone 4, AppleTV (original), 4gb Shuffle, 64gb iPad 2.
 
Reply With Quote
Reply


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are On



All times are GMT +1. The time now is 07:28 PM.



Search Engine Friendly URLs by vBSEO 3.6.0