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Originally Posted by Jason Dunn
No surprises here - you cannot make a handheld gaming device mainstream without millions upon millions of dollars in advertising, developer evangelism, etc. They just didn't have the juice to make this succeed. The Gizmondo will suffer the same fate. :?
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Its true. I never even heard of the Zodiac until found BrightHand. Or it may have been here. Can't remember. But there are no commercials, no billboards, not resellers pushing it. How is anyone even supposed to know it exists.
I didn't know that the Gizmondo was released yet. So there you have it.
I think that they may have thought that the fact that is was on the PalmOS, developers may have come to them. Instead of the other way around.
N-Gage advertised for awhile. Their commercials were even a little interesting in concept, but I never really could get a sense of what the games were like.
Wasn't it Tapwave that said they were looking into licensing their technologies to others? I'm wondering what technology that is. What did they really provide? Hardware, okay. But anyone making POS devices could probably their own without paying licensing. OS optimizations? Maybe.
If I could summary so of the previous comments (which I mostly agree with) its that you can't trail the established players and expect to be successful. Its debatable if you can go toe to toe and expect to be successful. You have to distinquish yourself
in a significant way.
If/when microsoft enters the field, their claim to fame will be a "seemless experience" for players and developers across Windows platforms. I believe they are already heading this direction with PCs and Xbox (for developers anyway).