Well, for one thing, I'd use it as a watch

since I don't have one right now (I'm sort of between watches right now). I would love to have this so that I had an easy way to control my iPod when I am active (mowing the lawn, walking, working out) so I wouldn't have to fiddle with taking it out of my pocket, etc. Also, it would be great for traveling; I have a SeV coat and would love to be able to change tracks, etc without taking my iPod out of my pocket (just finding it can be a major challenge in that coat

)