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View Full Version : So What Did We Learn About iPhone OS 4.0 Today?


Jeff Campbell
04-08-2010, 10:29 PM
<div class='os_post_top_link'><a href='http://www.engadget.com/2010/04/08/live-from-apples-iphone-os-4-event/' target='_blank'>http://www.engadget.com/2010/04/08/...one-os-4-event/</a><br /><br /></div><p><img src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1270682845.usr105634.jpg" style="border: 1px solid #d2d2bb;" /></p><p>Just what did Steve Jobs teach us today? Well, initially what we learned about what the latest product to come out of Cupertino, the iPad. We learned 300,000 iPads sold on Saturday (with a total of 450,000 so far), 250,000 books downloaded on day one and as of today that total reached 600,000. We also learned that there are over 185,000 apps in the App Store with 3,500 of them specifically for the iPad. And we learned that the iPhone won the JD Power satisfaction award for 2010 making it three years in a row. They have also sold 50 million iPhones, and a combined 85 million iPhones and iPod Touches. For the iPhone OS 4.0 we learned that there are over 100 new user features, that include creating playlists, 5x digital zoom, tap to focus, home screen customizable wallpaper, file and delete mail search results and many others but Steve wanted to focus on just seven of those features.&nbsp;</p><p><MORE /></p><p><img src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1270761468.usr105634.jpg" style="border: 1px solid #d2d2bb;" /></p><p><strong>Multitasking:</strong>&nbsp;Yes it is here. Why did it take so long? According to Jobs it is difficult to get right and&nbsp;<em>"we'll be the best even if we weren't the first."</em>&nbsp;They used Pandora as an example of how they are going to do it, so you can play Pandora and listen to music in the background while using another app, similar to the iPod functionality. And you can buy songs from iTunes all while continuing to listen to Pandora. They also gave examples of using Skype to make VoIP calls. And you can still make and receive phone calls and text messages while this is going on in the background. And speaking of background, background location services such as Tom Tom can work in the background instead of the tracking ending when you get out of Tom Tom it can continue. Completion services so you don't have to stay in the app to upload photos to services, such as Flickr. Obviously there is more to this but you get the idea.</p><p><strong>Folders: </strong>Thank You! I hate having to page through apps to find what I'm looking for, folder view is going to make that so much simpler. Basically you can group things into a folder, that will default to a name of the type of app in the folder but you can also change it to whatever you want. And you can change your default wallpaper as well as have as many apps on your iPhone as you want.&nbsp;</p><p><strong>Enhanced Email: </strong>Multiple email accounts can go into one inbox. Can also organize by thread, faster inbox switching and open attachments with an app from the app store. There are more features to this and he went into great detail, but basically the email on the iPhone got a lot better.&nbsp;</p><p><strong>iBooks: </strong>They have added iBooks to the iPhone, interfaces with the account you may have with your iPad, much like the Kindle app does now on the iPhone</p><p><strong>Enterprise: </strong>According to Jobs, more than 80% of the Fortune 100 companies are using iPhones, and now they are going to have even better data protection with OS 4.0. Data encryption, mobile device management, wireless app distribution for those custom apps companies build, Exchange Server 2010 support, multiple exchange accounts on single phone and SSL VPN support from Juniper and Cisco.&nbsp;</p><p><PAGE /><img src="http://images.thoughtsmedia.com/resizer/thumbs/size/600/at/auto/1270761580.usr105634.jpg" style="border: 1px solid #d2d2bb;" /></p><p><strong>Gaming Center: </strong>Now you can play games with your friends, and you don't have to be in the same room to do it, all handled by the iPhone. You can also play others as it will have matchmaking capabilities. A preview in iPhone OS 4.0 will be available later this year. I don't play a lot of games on my iPhone, but I can see if I was traveling and without my beloved XBox 360 how this might be fun to try.&nbsp;</p><p><strong>iAds: </strong>Mobile ads in OS 4. to allow developers another revenue stream. Will help keep free apps free. But the ads can be interactive right from within the app so you don't have to exit like you do now when you click on an ad and Safari opens up. Apple will sell and host the ads, giving developers 60% of the revenue, industry standard.&nbsp;</p><p>So there was a lot of information today, and for the most part an interesting presentation. I gathered information from a variety of blogs including <a href="http://live.ilounge.com/" target="_blank">iLounge</a>, <a href="http://arstechnica.com/apple/news/2010/04/iphone-os-4-special-event-cupertino-liveblog.ars" target="_blank">Ars Technica</a>, <a href="http://www.engadget.com/2010/04/08/live-from-apples-iphone-os-4-event/" target="_blank">Engadget</a> and <a href="http://live.macobserver.com/article/2010/04/" target="_blank">The Mac Observer</a>. &nbsp;<span style="text-decoration: line-through;">I'm sure</span> Apple <span style="text-decoration: line-through;">will have</span>&nbsp;<a href="http://events.apple.com.edgesuite.net/1004fk8d5gt/event/" target="_blank">has the video posted here</a><span style="text-decoration: line-through;"> at some point today or tomorrow so I'll update this with that link as well</span>. Until then Apple has posted a page detailing <a href="http://www.apple.com/iphone/preview-iphone-os/" target="_blank">iPhone OS 4</a>.</p><p>No word yet on release other than this summer. For me the big ones were enhanced email, multitasking and folders. These three things will greatly enhance the iPhone for me as I have been irritated a number of times and just having those capabilities would have eased my pain. The one more thing moment of the presentation? There really wasn't one unless you want this on your iPad. If you do, you will have to wait until this fall.</p><p>How about you? What are your thoughts about the presentation today?&nbsp;</p><p><em>Jeff Campbell is a fan of all things Apple, an X-boxer (the 360 kind) and geek. He works as a floor supervisor in a 911 center in the Portland, OR area, and lives in a small town just north of Mt. Hood with his wife, two kids, two dogs, a snake and a tarantula. Oh, and a three legged cat named "Tres."</em></p><p><img src="http://images.thoughtsmedia.com//ppct/auto/1240336793.usr1.gif" /></p><p><strong>Do you enjoy using new hardware, software and accessories, then sharing your experience with others? Then join us on the <a href="http://www.thoughtsmedia.com/reviewteam.php" target="_blank">Thoughts Media Review Team</a>! We're looking for individuals who find it fun to test new gear and give their honest opinions about the experience. It's a volunteer role with some great perks. Interested? <a href="http://www.thoughtsmedia.com/reviewteam.php" target="_blank">Then click here for more information.</a></strong></p><p>&nbsp;</p><p>&nbsp;</p>

ptyork
04-09-2010, 12:10 AM
By and large, this is a good, if not revolutionary upgrade. They have provided "enough" background execution capabilities to satisfy 90% of the users out there, and that is the Apple way (the remaining 10% are just "wrong" or "don't get it"). Somewhere in one of my rants about lacking multitasking and responding to the battery life bunk I wrote a post that detailed almost exactly this method of "multitasking," pausing apps by default but allowing them to register with a small number of useful, active services. Though I assumed they would at least implement the switching UI the same way they do the "tabs" in Safari. To me, this would have been 100% more intuitive. Not allowing tasks to be closed also seems a recipe for a cluttered switcher. I also would have liked to have seen a few more services. Music and Location are the biggies, but leaving so much still reliant on the pretty skimpy notification services is, well, skimpy and inelegant. If I never see another modal notification dialog it'll be too soon.

Mail, meh. At least for me. Multiple exchange accounts is good, but I use server based solutions (Google Apps mail in my case) for my universal inbox needs. This way it's universally universal (i.e., consolidated regardless of how it is accessed).

Folders is great, but I still want more than a task launcher for a home page. Why they can't do a limited version of dashboard as the home screen is beyond me. Simple. Keep the "dock" apps at the bottom (swipe left to access the rest of the apps), but allow a few widgets to stay on the screen. Keep the same widgets there for the unlock screen, just replace the dock with the unlock slider. Especially now with limited multitasking, this only makes sense. And ESPECIALLY on the iPad with the monster screen that does nothing by default but show icons. Silly.

iAds is a money grab. Plain and simple. I do like the idea of being able to stay "in app" for my (accidentally) clicked ads, but I think the bottom line is that this is going to make it almost required that free apps have embedded ads. And Apple knows this. "Hey, devs, we'll give you a whole 60% of the revenue that our ads generate. Why not. Easy money for you. And even though it costs us almost nothing, we'll take 40% just for being the middle man." Nah, I don't like that one bit.

Aside from iAds, I think this is almost all good. It'll probably allow me to keep my 3Gs (thankfully not the 3G) through my contract termination. But not enough to wow me into a new found love for the platform.

doogald
04-09-2010, 01:19 AM
As somebody with an Android phone who is quite often plagued by a laggy phone, I wish that this multitasking model were available to Android.

skellener
04-09-2010, 06:38 AM
No mention of "tethering" coming soon to AT&T from 2009???:mad::mad::mad:

hotdram
04-09-2010, 03:18 PM
When I connect my phone to my Sony BT headphones or my Ford Sync radio via Bluetooth, will I be able to select next track etc. without having to use the iPod controls on the phone?

~Rob

Jeff Campbell
04-09-2010, 05:58 PM
Here is the link to the video (http://events.apple.com.edgesuite.net/1004fk8d5gt/event/) as promised, I've also updated the article.

RE: next track, I'm able to do that on my jvc radio in my car when using bluetooth to connect to my iPhone, not sure about the headphones though.... and no mention of tethering :confused: