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View Full Version : Microsoft and Intel Will Soon Launch "Digital Joy" Campaign


Jason Dunn
11-05-2004, 06:30 AM
<div class='os_post_top_link'><a href='http://www.pcworld.com/news/article/0,aid,118467,00.asp' target='_blank'>http://www.pcworld.com/news/article/0,aid,118467,00.asp</a><br /><br /></div><i>"Microsoft and Intel are joining forces to conquer U.S. living rooms and make further inroads into the coveted consumer electronics space. The two companies on November 8 plan to launch a joint consumer-electronics marketing campaign aimed at selling customers PCs with Intel processors running Microsoft's Windows XP Media Center Edition 2005, Intel and Microsoft say. The "Digital Joy" campaign includes commercials on TV and in movie theatres as well as a Web site and special living-room setups in 38 malls in and around large cities where shoppers can try out systems supplied by Hewlett-Packard, according to the two companies."</i><br /><br />There's nothing there now other than two logos, but you can check out the <a href="http://www.digitaljoy.com">digital joy site</a>. I know that I have digital joy, do you? :D