Another 1.5GB PMP

[Suhit Gupta]

<div class='os_post_top_link'><a href='http://www.austinv.com/comment.php?comment.news.242' target='_blank'>http://www.austinv.com/comment.php?comment.news.242</a><br /><br /></div><i>"Another 1.5GB player from a unknown company. This time it's the MPS-120 from DTK, with al too familiar specifications. There's something rather unique about this player as well: it comes with an OLED, rather than your standard LCD. This means it has that cool "old-yet-expensive-car-stereo" feeling written all over it. The OLED causes the weak battery to drain pretty fast, though. Only 7 hours of playback time? Pfff... even iPod can top that"</i><br /><br /><img src="http://www.digitalmediathoughts.com/images/dtk_mps120.jpg" /><br /><br />Other than the OLED display and the 92g weight, I don't see anything new in this device. Standard features like USB 2 support and built in FM tuner are integrated, however it only support MP3 and WMA. I don't quite see the point, it seems like a weak device to me.

[Felix Torres]

I don't quite see the point, it seems like a weak device to me.

The point to be taken from this is that building digital music players is no brain surgery and anybody can do it, these days.
In fact, *everybody* is doing it.

So we're seeing a bubble.
Kinda like the dot-com gold rush.
With 100 companies each aiming for 5% market share. :-)

Of course, the numbers don't add up so the prices will collapse.
Probably in January; maybe (if we're lucky) by Christmas...
Once the prices collapse, each product will find its place in the market at a reasonable price point, or be liquidated out of existence.

The end result is that the 1.5 GB players should be under $100 soon enough. And the 4GB models will follow shortly.

At those prices, trivialities like poor battery life will probably be forgiven.

Gotta remember, there's room in the market for Bimmer buyers *and* Kia-buyers...

This one's a Kia.
So it will have to be priced accordingly...
...or the market will do it for them...