The Daily Launches for iPad

[Jeff Campbell]

<div class='os_post_top_link'><a href='http://www.thedaily.com/' target='_blank'>http://www.thedaily.com/</a><br /><br /></div><p><em>"The Daily has the depth and quality of a magazine, but is delivered daily like a newspaper and updated in real-time like the web."</em></p><p><object width="600" height="360" data="http://www.youtube.com/v/KHILJBw-104&amp;feature=player_embedded#at=21&amp;ap=%26fmt=18" type="application/x-shockwave-flash"><param name="src" value="http://www.youtube.com/v/KHILJBw-104&amp;feature=player_embedded#at=21&amp;ap=%26fmt=18" /></object></p><p>Today is launch day for The Daily, the magazine type newspaper (if that makes sense) for the iPad. The <a href="http://www.thedaily.com/press-release/" target="_blank">press release</a> regarding the launch has lots of info about launch, but the major points are:</p><ul><li>Pricing is $0.99 USD per week, or $39.99 USD per year;</li><li>Billed directly through your iTunes account;</li><li>It will be a mix of text, photography, audio, video, information graphics, touch interactivity and real-time data and social feeds;</li><li>Up to 100 pages focused on news, sports, gossip and celebrity, opinion, arts and life, and apps and games. It will offer views from across the political spectrum. They will come from across cultures and generations, across America and the world.</li><li>Sudoku and crossword puzzles, localized weather reports, and a customizable sports package that captures news on the user's favorite teams. Subscribers will also be able to leave comments onDaily stories in either written or audio form -- as well as bookmark them in-app to read later;</li><li>Initially they will have offices in New York and Los Angeles.&nbsp;</li></ul><p>You also get two weeks free and can subscribe via our <a href="http://click.linksynergy.com/fs-bin/click?id=VoxLcfp5Si4&amp;subid=&amp;offerid=177776.1&amp;type=10&amp;tmpid=3909&amp;RD_PARM1=http://itunes.apple.com/us/app/the-daily/id411516732?mt=8" target="_blank">affiliate link</a>. Want to know more?&nbsp;Learn more about this news delivery system at&nbsp;<a href="http://www.thedaily.com/" target="_blank">The Daily site</a>&nbsp;or at the <a href="http://www.thedaily.com/launch" target="_blank">video of the launch</a>. What are your thoughts now that they have launched and we see what they have to offer?</p>

[Jason Dunn]

99 cents a week is a very reasonable price point. I'm glad they did the research to come in at a good price point.

What baffles me is who has time to read an entire magazine EVERY DAY? :eek: Not me!

[jgrnt1]

The price point is OK. I won't buy it until I see the slant the news takes. I'm not a fan of Rupert's politics, nor that his news organizations tend to slant the same way. If I see some reviews which say The Daily does not have the typical Murdoch slant, I may give it a try. To me, the content is more important than a flashy, user-friendly interface/delivery.

Not trying to start a flame war or convince anyone else. It's just my opinion.

Jason, regarding the required time -- I suspect most people will read the sections they want and not even glance at the others, just as they would do with a newspaper. Personally, I try and read about anything and everything going on in the world every morning. I travel a lot. When I'm having breakfast at a hotel, rather than reading the newspaper, I read the news on my iPad -- Reuters app, often the USA Today app, sometimes the AP app, though it's still buggy and has a terrible interface.

[Jason Dunn]

Jason, regarding the required time -- I suspect most people will read the sections they want and not even glance at the others, just as they would do with a newspaper. Personally, I try and read about anything and everything going on in the world every morning.

The way my brain works, if I was paying weekly for something, I'd try and read all of it, even if it doesn't interest me. :rolleyes:

[Brad Adrian]

The way my brain works, if I was paying weekly for something, I'd try and read all of it, even if it doesn't interest me. :rolleyes:
LOL! You've obviously always been a very "driven" person, so I just had to laugh at that bit of self-recrimination.

It's just the principle of the thing, isn't it? :)

[Jason Dunn]

It's just the principle of the thing, isn't it? :)

Indeed. It's surprisingly hard to NOT read an article in a magazine that I've bought. There's a part of my brain that says "Although this topic isn't of significant interest to you, there's knowledge here and you never know when you might need to know what this article covers". I value knowledge almost to a fault.

My brain is weird that way. :rolleyes: :D