View Single Post
  #6 (permalink)  
Old 01-30-2010, 04:21 AM
Jason Dunn
Executive Editor
Jason Dunn's Avatar
Join Date: Aug 2006
Posts: 29,135

Quote:
Originally Posted by USArcher View Post
I'm not sure what is at stake (transaction fees?) for them but I would think it is relatively painless compromise. And certainly they don't want to give folks an easy excuse to use Amazon.
I think from Microsoft's point of view, there were two advantages to points:

1) Enhanced profits due to one-time credit card transactions verses constant credit card transactions. Apple makes very little profit on the iTunes store when it comes to music, right? I think Microsoft was trying to make Marketplace a more profitable enterprise.

2) There are items in marketplace that are so cheap in points - 25 points, 50 points - that if they were sold for a cash value, the credit card transactions would cost more than the items. This was always a big talking point for Microsoft - they envisions in-game micro-purchases (buy a magic staff for 25 cents worth of points!)

I'd be happy if they switched to dollar amounts for everything except the game-type items. You buy 500 points, it would last you quite a while. I'd be OK with that.
__________________
Want to contact me personally? Use this. Want to read my personal blog? Check it out. Want to follow me on Twitter? Here you go.
 
Reply With Quote