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I must be missing the point on these advertisments.
These advertisments seem to be aimed at a target market who like browsing facebook instead of listening in meetings and can not live with out their phone close to them.
Hasn't that market already been lost to Apple and the iPhone.
I think that MS is spending good money chasing after the wrong market.
I love my MS phones (HTC Snap - > HTC TyTnII -> Dopod730 -> HTC730 -> HTC620 -> A couple of iMate units -> Nokia 6110i -> Jornada 680 - > Newton).
Why - because they integrate the rest of my life (work and home). Exchange is the key for me with email, contact and diary. A few other great apps (thanks who ever posted the Evernote & Dial2Go they are brilliant).
Microsoft missed the boat on securing the business market with the exchange integration a while ago. No one else had a truely robust end to end solution out of the box. You had to get sync utilities etc. Now that Gap has closed.
I know sooo many senior exec's who are now bragging about their iPhone doing stuff that I have been able to do for years...
I might be stating the obvious here but Microsoft need a kick arse hardware design (perhaps they should buy HTC (rumour??). Without it they will struggle to achieve the full potential of MS Mobile. They will depend on HTC, Samsung etc to give direction to the sales. How many different MS phones have been launched since Apple released the iPhone ? Remember that Apple have seized its share of the phone market effectively with ONE product - iPhone. Again Microsoft had how many different versions released in how many different colours and flavours....
Common MS - Saddle up and catch up and give us a future to be excited about. If you don't I might actually stop and seriously look at an iPhone on its next release....then I might fall in love with it and then look at a MacBook and Mac's for the kids and also replacing all of the PC's in the office....
Laugh you may but I know many places where this had happened.....
Perhaps MS need non techo MVP / Evangalists who have nothing to do with technology side of things and talk in usage terms - Doctors, Teachers, Politicians, Factory workers, small business owners (I fall into this category), Policemen, Artists, Musicans etc.
Show someone what you can do with a MS phone and you don't need to sell it you just need to tell them where to buy one.
I'll stop waffling now......
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