Quote:
Originally Posted by The Yaz
I would rather have the ad company find out the needs of the customer, lay out comparable equipmet sided by side and them have the customer make the pick, explainning their choice. Then the high-end versus entry level could be avoided.
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I'm no advertising expert, but I think one of the "rules" of TV advertising is that you can't tell too complex of a story with a TV ad. Most ads convey one primary idea, and in the case of the Microsoft ads, the focus is cost. Doing a comparison shopping commercial on multuple purchasing factors would be pretty hard...