Quote:
Originally Posted by David Tucker
Yeah, I've been shocked personally. This is a page out of Apple's book. Mac vs PC was never about real life differences. It was always about making Macs seem cooler than PCs. And it worked better than I'm sure anyone could have hoped. Nothing wrong with it either...most of them were pretty funny.
This ad campaign is perfect timing for MS because of the current economic conditions. If there was ever a time to make people reconsider buying things based on how "chic" something is...now is definitely the time.
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Advertizing is never about the absolute truth, aside from the point that there is no absolute truth in these things. It is about touting the features and benefits of your product, against either a known competitor or against whatever will make you look best. I agree that I think this is a well-timed, relevant campaign by Microsoft.
As a techie, though, I do agree that this particular ad has glaring flaws, as pointed out.
Quote:
Originally Posted by michaelalanjones
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Honestly, I can't take anyone seriously who uses language like "Micro$oft" and "Wish-Ta". I didn't even bother reading your post beyond that.