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Apple has a way of coming through for their customers. While they don't seem to have any hard policies in place for making people happy, the reps you speak to do seem to have a lot of leeway in how they handle an unhappy customer. I think that's the major difference between Apple and other companies; a rep can actually take ownership of an issue and do something about it rather than saying "no I can't" because they'll either get in trouble or have to clear their decision with 20 people above them.
Once you deal with Apple's CS, you really do feel cheated when you deal with other companies; at least I do.
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Current Apple Stuff: 24" iMac, iPhone 4, AppleTV (original), 4gb Shuffle, 64gb iPad 2.
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