"It appears the software giant expects to launch an applications store called Skymarket this fall for its Windows Mobile platform, if a recent job posting spotted by Long Zheng at Istartedsomething.com is accurate. According to the ad posted Sunday on Computerjob.com, the Skymarket senior product manager will head a team that will "drive the launch of a v1 marketplace service for Windows Mobile."
There is a link to the job posting in the article if you are interested. It is great to see Microsoft doing this, but it seems once again it took Apple to do it first and show that it really can help drive the market. Any bets MS has something along the lines of a MobileME in the works, but one that works correctly of course. 