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It's pretty obvious that a majority of the press is biased towards Apple. Looking at varous websites and forums from around the around I noticed that the hate towards Microsoft isn't caused by the same things. In France for example, it's mainly coming from some form of jealousy towards Bill Gates because he is rich, yeah it may sound stupid but in france if you have money then you are automatically a scumbag. In US it has more to do with the various ad campaigns directed against MS (like the MAC vs PC ads), something that isn't possible in other countries where it is against the law to name or compare your product to your competitors etc. If those ads where run in Europe (which is impossible) Apple would have been fined millions of Euros (especially since they are based on half truth and lies). Then there's the fact that MS has always been poor at marketing their products (some examples lately: photosynth,WWT, Live Mesh Zune , etc), they aren't helping their case. Finally there is viral marketing too. Apple seems to be a champion at it. My accusation are probably unfunded (though I saw a comment made by some ex Apple big wig saying that they did that since early/mid 90s, can't find the link anymore) but it's becoming more and more obvious that Apple is rewarding one way or another lots of editors,press etc (see, engadget,gizmodo,etc) and that a majority of the comments you see in forums etc are made by people paid to praise Apple's products and slang MS every time they do something, be it write or wrong.
EDIT: And unlike Apple, MS under estimated the fact that the more people start using PCs the dumber your average user is (which means the majority). Hence the proliferation of trolls and fanboys on the net these past years. Apple mastered that IMO.
MAK
Last edited by MAK11; 08-29-2008 at 03:14 PM..
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