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Another potential reason for low churn from "high tech" consumers, is that we do our homework and may not select Verizon in the first place.
I fall into that category. I really wanted to give my business to Verizon since they have the best coverage in the area where I now live. However, when I tried to come up with some way to get voice and data for both my phone and laptop, it couldn't be done for the $110/month that my company was allowing. The main reason was that I needed a PC Card in addition to the phone (and two different numbers of course) in order to get data for my PC since they don't allow the phone's Bluetooth to be used for data comm. :evil:
Since I never became a Verizon customer, I would not appear in their churn rates even though I walked out of their store and they lost a potential high rate customer.
(They also lost the opportunity to get some free PR since I would most likely have written a "how to" article for Pocket PC Magazine. :wink: )
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