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the amazon ratings doesn't surprise me once you take a step back, except for the anti-ipod crowd or MS fanboy why would an average consumer select a new brand (zune) or an established brand (ipod)?
for most user there is nothing and i mean nothing wrong with the iPod so in order for a customer to go against a well established, popular and working product it has to be a) better or b) cheaper
imagine facing the choice between buying a new 1080p, high contrast, ultra slimline HDTV where one was made by SONY and the other by UMIXOR and they were equivalent in features...which one would you buy?
MS doesn't even sell video content yet, so why the average consumer choose the zune (with promises for more features) when they can have it now?
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