I'm a big fan of wire organization and desktop minimalism through decluttering... but getting there via $80USD - I dunno... Mind you, my desk looks like a goth-spagetti nightmare right now, so depending on the day I could be fed up enough to pick one up.
This product reminds me of the i-Go (
http://www.igo.com/home.asp) solutions (which I actually do use today). I have yet to pick up a Zune tip (
http://www.igo.com/product.asp?sku=3475492 - currently out of stock, wouldn't ya know...) but plan on doing so ASAP.